The French Hen

Branding

Kinda Nifty was tasked with designing a logo and branding for a trendy bar called "The French Hen." The bar, located in the heart of the city, wanted to attract a young and trendy crowd, so we set out to create a logo and branding that would appeal to this demographic. We began by researching the latest trends in bar and restaurant branding, and also took inspiration from the bar's unique name, "The French Hen." After several rounds of brainstorming and concept development, we presented the bar owner with several options for the logo, including a sleek, modern design featuring a stylized French hen. We then designed the brand guidelines, including typography, colours and imagery to be used across all of the bar's marketing materials, including menus, signage, and social media. The final branding and logo design was a success and it helped The French Hen to attract the target audience and establish itself as a trendy and desirable destination in the city.